MALL SITE DESIGN & PUBLISHING
SKINCURE OFFICIAL MALL SITE DESIGN & PUBLISHING
A journey of camellia, blooming in nature and finally touching the skin. It is a project to conduct SANDAWHA's rebranding & package design that shows the strong vitality of camellia blooming in the middle of winter.
We deeply empathized with the past process of SANDAWHA.
To build a better brand identity, we organized the brand philosophy and created their concept and story.
The simple graphic logo, which utilizes the JEJU camellia flower, the main ingredient of SANDAWHA, and the message that conveys ‘power of nature & energy of plants’ under the motif of the camellia's journey, are in line with the brand identity toward naturalism.
Art Director | SHIN HYUNGGUN, KIM SUNGYOON
Designers | KO JINA
Publisher | SHIN HYUNGGUN